SlideShare Presentation of “Get Social or Die” by Josepf Haslam at #SMBS12

Warning, the following Slideshare is the presentation slides, however, they are Story Elements mainly.  A Video of the presentation follows below.  The gist is this:

• Google’s inherent promise is the most relevant Search Results.
• What folds into search results has evolved quickly over time.
• Social Signals or Social Conversations are making their way into Search Results.
• Social Platforms are also becoming places where people “search”.
• People are Socially influenced in their decision making.
• IF people get “Trusted” reviews or recommendations they’ll take them (typically) over generic search.
• YOU and your business need to get Social, now, today.
• Social has already been proven to drive increased revenue!
• IF you do NOT adopt Social you will lose SEO relevance and your competitors will win.

#Video from #SMBS12 in #Buffalo by Josepf Haslam

Promised Reference materials for #SMBS12 Get Social or Die

All of the links referenced in the talk may be found on Josepf Haslam’s Scoop.it site entitled Social Search & SEO:

For many more links please see the sister post on Josepf’s site: “The Art of Marketing conjoined with the Science of SEO“.