Kat Caverly wears her banana bouffant in a parody of Carmen Miranda.

I was going bananas. I had been looking for work for three months, and as luck would have it, there was an opportunity in social media marketing. But except for the time I had spent tweeting, I thought I had no applicable experience.

Everything I had done as a professional artist was weighing in on me. I had been a producer/director for the past five years. I had created another company that lost its only client. The last time this happened I was a print graphic designer. That business failure led me to the Internet. It was 2001. We all know how that year ended. Business tanked for us print creative directors. I was back at my computer reinventing myself. (more…)